Obiyan Infotech

  In today’s highly competitive digital marketplace, businesses of all sizes are turning to search engine optimization (SEO) to enhance their online visibility and reach targeted customers. India, being a global hub for digital marketing services, offers a wide range of SEO packages tailored to meet the needs of startups, SMEs, and large enterprises. Understanding the common features of SEO packages in India can help you make an informed decision when choosing the right service provider. 1. Website Audit and Analysis A comprehensive website audit is usually the first step in any SEO package. Indian SEO companies perform detailed technical, on-page, and off-page audits to identify areas for improvement. This includes checking for broken links, page speed, mobile responsiveness, crawl errors, and duplicate content. 2. Keyword Research One of the core components of SEO packages in India is keyword research. SEO experts use tools like Google Keyword Planner, SEMrush, and Ahrefs to fi...

  In the competitive digital marketplace of today, local businesses in India need more than just a physical presence and word-of-mouth marketing to thrive. With increasing online activity and mobile usage, investing in Pay-Per-Click (PPC) advertising can offer rapid visibility and measurable results. This is where PPC services in India become a game-changer for local businesses seeking to grow quickly and strategically. What Are PPC Services? PPC, or Pay-Per-Click, is a digital advertising model where businesses pay only when a user clicks on their ad. These ads appear on search engines (like Google), social media platforms (like Facebook and Instagram), and websites across the web. The advantage is instant visibility, targeted audience reach, and full control over the advertising budget. Why PPC Services in India Are Essential for Local Businesses 1. Instant Online Visibility Traditional marketing methods take time to yield results. With PPC, local businesses can appear at the to...

  In today's competitive digital landscape, visibility is everything—especially for local businesses. If you want to dominate your local market and appear at the top of search results, optimizing your Google My Business (GMB) profile is non-negotiable. When done right, GMB can help you achieve the best local SEO results and drive more foot traffic, calls, and conversions than ever before. In this article, we’ll explore how to fully optimize your Google My Business profile to boost your local SEO performance. Why Google My Business Is Crucial for Local SEO Google My Business is a free tool provided by Google that allows business owners to manage how their business appears in Google Search and Google Maps. For users searching “near me” or “local [service]”, GMB profiles often appear at the top of search results in the Local Pack. This makes GMB a critical component of any best local SEO strategy. Benefits of GMB for Local SEO: Improved visibility in local search results Incre...

  In today’s digital-first world, having a visually stunning website is not enough. If your website isn’t ranking on search engines, your potential customers may never find you. That’s where top SEO packages come in. These comprehensive solutions are designed to increase your online visibility, drive organic traffic, and improve conversion rates — all while building a sustainable online brand presence. What Are Top SEO Packages? Top SEO packages are bundles of professional SEO services tailored to meet the needs of businesses of all sizes. These packages typically include: Keyword research and targeting On-page SEO optimization Technical SEO audits Link building strategies Content creation and optimization Competitor analysis Monthly performance reporting Whether you're a startup, a local business, or an e-commerce brand, the right package helps your website perform better in search engine results. Why Invest in a Top SEO Package? 1. Better Search Engine R...

  Introduction With businesses becoming increasingly digital, local visibility is crucial for attracting nearby customers. Whether you're running a small café, a law firm, or a medical practice, optimizing your online presence can make a significant difference. That’s where local SEO services in India come in. But how do you choose the right agency or consultant for your needs? This expert guide walks you through everything you need to know to make an informed decision. 1. Understand What Local SEO Entails Local SEO (Search Engine Optimization) focuses on optimizing your online presence to attract more business from relevant local searches. This includes: Google Business Profile (formerly Google My Business) optimization Local keyword research and optimization Local citations and business directory listings On-page SEO with a local focus Managing and responding to reviews Mobile optimization and local schema markup Before choosing a provider, understand what se...

  Introduction In today's highly competitive digital world, businesses are constantly seeking ways to maximize their online visibility and generate better returns on investment (ROI). One of the most effective tools for achieving this is Pay-Per-Click (PPC) advertising . Partnering with a professional PPC company in India can help you target the right audience, control your ad budget, and boost conversions with precision. This ultimate guide explores how PPC management services in India can transform your online advertising efforts and how to choose the best partner for your business success. What Is PPC Advertising? PPC advertising is a model of internet marketing where advertisers pay a fee each time one of their ads is clicked. It's essentially a method of buying visits to your site, rather than attempting to earn them organically. Platforms like Google Ads , Facebook Ads , LinkedIn Ads , and Bing Ads are commonly used for PPC campaigns. Whether you're a small busine...